AI sales rep for manufacturers

Quoting at
lightning speed

Hugh is an AI sales rep that helps you build accurate quotes at double the speed. Quote faster, win more work.

Built for machine shops, fabricators, stampers, foundries, and molders.

RFQ #2417

bracket_rev3.pdf · qty 250

Ready
  • Material · 6061-T6 bar, Ø2.5"

    ↳ Supplier PO 3391

    $4.18
  • Machining · 3-axis · 14.2 min

    ↳ Routing R-118

    $11.36
  • Finish · Clear anodize, Type II

    ↳ Vendor rate card

    $1.90
  • Margin · Customer tier B

    ↳ Pricing rule #7

    +18%
Unit price $20.58

RFQ received 9:02 AM → Quote sent 9:41 AM

Every day an RFQ sits in your inbox is a day your competitor is quoting it.

  • Buried in RFQs. Estimators spend their day re-keying prints into spreadsheets.

  • Slow to respond. Quotes take days, and buyers go with whoever answers first.

  • One person, one bottleneck. When your estimator is out, quoting stops.

How it works

From RFQ to quote, without the busywork.

Hugh handles the reading, the math, and the follow-up. Your team makes the final call.

  1. 01

    Read

    Hugh opens every RFQ the moment it lands: emails, PDFs, prints, STEP files. He pulls out material, quantities, tolerances, and finishes, and asks the buyer about anything that's missing.

  2. 02

    Price

    Hugh builds the quote with your rates, your material costs, your routings, and your rules. He doesn't guess.

  3. 03

    Review

    Every quote comes to your team for a quick approval, with each number traced back to where it came from.

  4. 04

    Send & follow up

    Hugh sends a clean, branded quote and checks in with the buyer so nothing goes quiet. Everything is logged to your ERP.

Tribal knowledge

Your estimator has all the pricing rules in his head.

That's a problem the day he takes a vacation, and a crisis the day he retires.

Twenty years of judgment calls live in his head: which customers get a break, when to add for a tough setup, which jobs aren't worth quoting. None of it is written down. Hugh learns it from your past quotes, your job history, and the people who know it best, then applies it to every RFQ, every time.

Keep the knowledge. Lose the bottleneck.

Hugh · pricing rules

5 captured

  • Inconel? add 20%, it eats tools
    if Material = Inconel +20% machining
  • Nothing under $350 on the laser
    if Process = Laser $350 minimum
  • Rush = 1.5x, no exceptions
    if Lead time < 5 days 1.5× multiplier
  • Acme always gets 5% off
    if Customer = Acme 5% discount
  • Skip anything over 48in
    if Part > 48″ No-quote, notify sales

Hover a rule to see the note it came from.

Where Hugh learns from

  • Past quotes
  • ERP job history
  • Pricing spreadsheets
  • Prints & CAD
  • Email threads
  • Interviews with your team

Speed

Double the speed. Same accuracy.

Same RFQ, two shops. Watch which quote lands first.

With Hugh

  1. Hugh reads it instantly
  2. Specs extracted automatically
  3. Similar past jobs pulled up
  4. Priced with your rules
  5. One-click approval
  6. Quote sent: same day

Without Hugh

  1. RFQ sits in inbox
  2. Estimator re-keys the print
  3. Hunts for last year's quote
  4. Builds it in a spreadsheet
  5. Gets approval by walking the floor
  6. Quote sent: days later

The faster quote usually wins. Now that's you.

Control

Fast doesn't mean reckless.

Hugh moves quickly, and you stay in charge of every number.

Every number has a source.

Click any line item to see the rate, material price, or past job it came from.

From: Supplier PO 4471 · 304 SS @ $3.12/lb

Your margins, protected.

Set floors and guardrails. Hugh won't send anything below them.

Flags, not guesses.

If a print is unclear or a spec is missing, Hugh asks before he quotes.

You approve, Hugh sends.

Nothing goes to a customer without a human sign-off, unless you choose otherwise.

Ask Hugh

Your shop's history, one question away.

Hugh knows every job you've quoted, won, and lost. Just ask.

Ask Hugh

What did we charge Delta Pump for this bracket last time?

$18.40/ea at qty 500, quoted March 2025. Won. Material has gone up 6% since then, so I'd suggest $19.25.

Last quote

$18.40

Material Δ

+6.0%

Suggested

$19.25

Industries

Built for the way your shop quotes.

  • CNC Machining

    Cycle times, setups, and tooling, priced from your actual routings.

  • Sheet Metal & Fabrication

    Laser time, bends, welds, and hardware, quoted in minutes.

  • Stamping

    Tooling amortization and piece price, kept separate and clear.

  • Castings & Forgings

    Pattern costs, pour weights, and scrap rates that match your floor.

  • Injection Molding

    Mold cost, cavity count, and cycle time, all modeled.

  • Finishing & Heat Treat

    Batch, rack, and lot pricing without the spreadsheet.

Results

2× faster quote turnaround.

From RFQ received to quote sent.

Same-day, not next week.

Quotes go out while the buyer is still deciding.

Every RFQ answered.

Even when your estimator is out on the floor, or out on vacation.

Hugh works inside your inbox and alongside your ERP. No rip-and-replace, no new system for your team to learn.

Security

Your pricing stays yours.

Your pricing is your competitive edge. We treat it that way.

  • Encrypted in transit and at rest
  • Your data is never used to train models for anyone else
  • Role-based access: you decide who sees what
  • Delete your data at any time

FAQ

Questions shop owners ask us

Is Hugh replacing my estimator?

No. Hugh takes over the repetitive work (reading prints, re-keying specs, digging up old quotes) so your estimator can focus on the tricky jobs and the customer relationships.

How does Hugh know how we price?

He learns from your past quotes, job history, and rate sheets, plus a few sessions with your team to capture the unwritten rules. You review and approve every rule.

Can Hugh read drawings and CAD files?

Yes. Hugh reads PDF prints and 3D files to pull out material, dimensions, tolerances, and finishes, and flags anything ambiguous.

What if Hugh gets a price wrong?

Every quote goes through your team before it’s sent, and every number links to its source, so mistakes are easy to spot and fix. Hugh learns from each correction.

Does it work with my ERP?

Hugh works alongside the ERP and inbox you already use. Tell us what you run and we’ll walk you through it.

Book a demo

The fastest quote usually wins. Make it yours.

See Hugh quote one of your own parts. Email us and we'll set up a 20-minute demo.

Email us

sabih@hugh-ai.com

Bring a real RFQ. We'll quote it live.